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California Fishermen’s Resiliency Association Builds a Digital Hub to Empower Fishermen and Stakeholders

Megan Phillips

CFRA's logo

The Client

The California Fishermen’s Resiliency Association (CFRA) represents fishermen along the West Coast, from Oregon to Santa Barbara. As offshore wind and cable activities expand, CFRA works tirelessly to mitigate and minimize the impact on commercial fishing operations. With stakeholders that include policymakers, fishermen, government agencies, and the media, CFRA needed a well-organized, search-engine-optimized website to become the go-to resource for all parties involved.


How Illuminated Marketing Helped

  • Unified Brand Style Guide

  • Clear Communication Strategy

  • Revamped SEO Website


The Results

With the help of Illuminated Marketing, CFRA now has a professional, cohesive digital presence that amplifies their message and strengthens their ability to advocate for the commercial fishing community.


Quote from Client

“Wonderful job on all of the new site. Thank you for the changes….. things are much easier to read and I really like the layout changes! Thanks, Ken”



Check it Out


Visit the new CFRA website here to see the transformation and learn more about their mission.


Interested in learning more about what Illuminated Marketing can do for your organization?

If you’re intrigued by how we helped CFRA create a stronger online presence, let’s set up a call to see how we can help your organization. Schedule your free consultation today to start the conversation.


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